NFC Possibilities
Here are some innovative NFC campaigns that have performed really well in the market place. The possibilities of NFC extend far beyond what you see just here. Whatever your needs, our expert team can help tailor an interactive NFC marketing/advertising solution for your business.
Contact us for more info.
Retail Promotions
A shopping mall adds value for its retailers by using NFC Smart Posters placed in the entrances of the mall. Users touch their NFC-enabled handsets to NFC Smart Posters to opt in and receive the day’s special offers. The relevant special offers are matched to the user’s profile so that each shopper receives pertinent and attractive offers. This is particularly beneficial to the businesses advertised,
as it drives pre-qualified (more motivated) customers to their establishments.
Small businesses can also utilize NFC. With a simple campaign like this one customers are easily able to ‘like’ your page on Facebook and interact with you. By doing so you build a community of loyal customers with whom you can connect with to promote your latest news and deals. All you need to do is stick an NFC smart poster in a prominent place in your work place.
Fast-track Ordering
Restaurant Pannu offers meal ordering via NFC device. Users can download a Restaurant Pannu application to their NFC devices. By touching an NFC tag on the restaurant table and then the menu item desired, an order is sent to TeliaSonera’s backend system, which delivers the order to the restaurant’s payment system and kitchen. Electronic lunch coupons can also be redeemed via the NFC ordering system. Users can access additional information from NFC Smart Posters placed on the restaurant tables.
Interactive Landmarks
An experimental project using NFC Smart Posters has been in use along the Parcours Princesse Grace in the Principality of Monaco
since April 2008. The project enables NFC device users to touch NFC Smart Posters at the memorial sites on each stage of the itinerary at the Parcours in Monaco, to receive additional information and directions, creating a complete new experience
